About

The company behind the brand

Carbón Nuevo Futuro S.A.S. has manufactured charcoal in Quindío, Colombia since 2012. John's Charcoal is how that same company presents itself to buyers abroad.

The company

Carbón Nuevo Futuro S.A.S.

The company was founded in 2012 and works from Armenia and Filandia, in the department of Quindío. It manufactures hardwood lump charcoal and the fire-starting products sold alongside it — kindling and fire starters.

That is the whole of it: a working charcoal factory in central Colombia with a fixed range of retail references. See where and how we produce.

The brand relationship

John’s Charcoal

International commercial brand

Carbón Nuevo Futuro S.A.S.

Manufacturer, Colombia

John's Charcoal is how the company presents itself to buyers outside Colombia. The products are the same, made in the same place, by the same people.

Domestic track record

Supplying Colombian retail

Our products are currently sold through four national retail chains in Colombia: Éxito, Carulla, Alkosto and Super Inter.

We also supply restaurant and foodservice operations in Colombia, including Restaurante Andrés Carne de Res, among others.

For an international buyer that record matters for one practical reason: supplying national retail means fixed formats, repeat volume and consistent presentation, run as a routine rather than assembled for a first order.

Where we are going

Opening international supply

We are now opening the company to buyers outside Colombia. The products already exist and are already produced to a fixed retail standard; what is new is the commercial route.

We would rather build that carefully, market by market, than announce more than we can currently confirm.

Company facts
Legal nameCarbón Nuevo Futuro S.A.S.
Founded2012
LocationArmenia & Filandia, Quindío, Colombia
ProductsHardwood lump charcoal, kindling, fire starters
International brandJohn's Charcoal